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A striking movie poster for a film titled "Clayface" featuring a dramatic composition dominated by a large, close-up face split down the center. On the left side, a realistic human eye and smooth skin are visible, while the right side morphs into a swirling, textured, blood-red clay-like substance that forms a massive, gaping frame around the rest of the image. The title "CLAYFACE" is printed in a bold, stylized, red serif font in the center of the stark white background, accompanied by the tagline "LOOK FEAR IN THE FACE" above it and the "DC STUDIOS" logo. Below the title, the text reads "ONLY IN THEATERS" and "OCTOBER 23". At the bottom of the white space, a small, lone figure wearing a red hooded jacket and sunglasses stands amidst a jagged, miniature red cityscape formed by the swirling clay texture.

A theatrical poster for DC Studios' fictional movie 'Clayface' featuring a split-face design that transitions into swirling red clay. DC Studios/Warner Bros. Discovery

New 'Clayface' Poster Captures Split Identity Horror

James Gunn shares bold artwork for the R-rated DC body horror film as marketing builds toward its October 23 theatrical debut

Halloween season always brings fresh body horror to theaters. DC Studios just dropped a striking new poster for Clayface that leans hard into that vibe.

The image places Tom Rhys Harries as Matt Hagen behind fluted glass. One side of his face stays sharp and handsome with clear blue eyes. The other side droops and warps into living clay. Hot pink tones make the split pop.

It captures the character’s duality in one frame. Hagen starts as a rising Gotham actor. A brutal attack leaves him disfigured. He turns to an experimental treatment that restores his looks but turns his body into moldable clay.

James Gunn shared the artwork on social media. He wrote, “You’ve never met anyone like him.” The post tagged the film and its October 23 release.

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Director James Watkins helms the project. Mike Flanagan and Hossein Amini wrote the screenplay from Flanagan’s story. Watkins previously directed Speak No Evil and The Woman in Black. He has kept the full monster form off posters and trailers so far. “You don’t want to show the shark,” Watkins said. “I believe in the power of mystery.”

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Harries leads as the tragic villain. Naomi Ackie plays the fringe scientist behind the treatment. Max Minghella, David Dencik and Eddie Marsan round out the key cast. Matt Reeves, Lynn Harris, Gunn and Peter Safran produce.

The film carries an R rating and a lean budget near $40 million. It stands as an early DCU entry focused on psychological body horror rather than standard superhero spectacle. Gunn has called it pure body horror that explores identity and revenge. Comparisons to The Fly have circulated since early development.

A striking movie poster for a film titled "Clayface" featuring a dramatic composition dominated by a large, close-up face split down the center. On the left side, a realistic human eye and smooth skin are visible, while the right side morphs into a swirling, textured, blood-red clay-like substance that forms a massive, gaping frame around the rest of the image. The title "CLAYFACE" is printed in a bold, stylized, red serif font in the center of the stark white background, accompanied by the tagline "LOOK FEAR IN THE FACE" above it and the "DC STUDIOS" logo. Below the title, the text reads "ONLY IN THEATERS" and "OCTOBER 23". At the bottom of the white space, a small, lone figure wearing a red hooded jacket and sunglasses stands amidst a jagged, miniature red cityscape formed by the swirling clay texture.
A cropped part of the poster for DC Studios' movie 'Clayface'. Warner Bros. Discovery

Marketing now ramps up with these bold visuals. They nod to themes of lost self and transformation just weeks before Halloween. Clayface opens only in theaters on October 23. International dates start two days earlier.

This marks DC’s clearest push into adult-oriented horror within the shared universe. Audiences will soon see how far the clay can stretch.

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