Sadie Sink in Calvin Klein Feel the Fit Campaign

Young Hollywood stars keep landing major fashion gigs as their profiles rise, cementing the bridge between screen presence and sartorial influence.

Calvin Klein just added another name to that list with its latest denim push. Sadie Sink fronts the second chapter of the Fall 2026 Feel the Fit campaign, which dropped September 1 across the brand's global platforms.

The 24-year-old actress first broke out as the skateboarding tomboy Max Mayfield on Netflix's cultural juggernaut Stranger Things.

She later proved her dramatic range, earning a Tony nomination for her lead turn in Broadway's John Proctor Is the Villain and appearing opposite Brendan Fraser in the Academy Award-winning drama The Whale.

This summer she leveled up her blockbuster status, debuting as Jean Grey in Spider-Man: Brand New Day and setting up a much larger Marvel Cinematic Universe role.

An editorial fashion photograph captures actress Sadie Sink standing in a doorway during a campaign photoshoot. She is wearing a simple white ribbed tank top that is slightly cropped or tucked up, revealing a hint of her midriff and the elastic waistband of classic Calvin Klein underwear peeking above her low-slung, dark blue denim jeans. An oversized olive green quilted jacket or puffer coat hangs loosely off her shoulders, framing her arms and adding texture to the minimalist outfit. Her long, wavy red hair cascades down her shoulders as she poses with one hand placed casually on her hip, looking downward with a soft, confident expression. The background consists of a dark paneled door with glass inserts, illuminated by bright, diffused natural light filtering in from behind her. — Sadie Sink brings a modern, effortless energy to the Calvin Klein "Feel the Fit" denim campaign. Aidan Zamiri/Calvin Klein

Directed and photographed by acclaimed London-based creative Aidan Zamiri, the campaign places Sink in relaxed, cinematic home settings. She slips into jeans and the energy shifts immediately. One standout sequence shows her dancing wildly on an unmade bed to Willa Ford's 2001 pop-punk track I Wanna Be Bad, using a hairbrush as a microphone and a floor fan for dramatic wind. The visual vibe perfectly mixes playful Y2K nostalgia with the brand's signature clean, 90s-inspired sensuality.

Sink appears in ribbed tanks, logo bralettes, and classic Calvin Klein Modern Cotton undergarments paired with the new seasonal cuts. Looks include a sheer black lace bralette layered under an oversized, vintage-wash leather jacket with light-wash denim. Darker indigo denim-on-denim moments add tougher, street-ready edges to the collection.

The three key styles highlighted are the 90s Straight Jean, the Low Rise Baggy Jean, and the High Rise Loose Jean. Each silhouette gets its own attitude and specific styling treatment.

The image showcases actress Sadie Sink lounging comfortably in a large, dark brown velvet or suede beanbag chair, presenting a relaxed yet fashionable pose. Her long, wavy red hair cascades around her head as she rests her right arm up toward her hair, looking directly toward the camera with a calm expression. She is styled in a black oversized leather jacket draped open over her shoulders, paired with a sheer black lace bandeau bralette that reveals her midriff. Completing the look are light-wash, wide-leg denim jeans, which are partially unbuttoned at the top as she holds the waistband with her left hand. The setting features a minimalist interior with off-white walls and light-toned, natural wood floorboards extending into the foreground. — Sadie Sink delivers effortless 90s-inspired minimalism in an oversized leather jacket and sheer lace layers. Calvin Klein

“Denim has always been a staple in my wardrobe, so partnering with Calvin Klein on this campaign felt completely natural,” Sink said in the official brand statement. “I love the idea behind ‘Feel the Fit.’ The right pair of jeans has a way of changing how you carry yourself from the moment you put them on. Every look let me explore a different side of my personal style while still feeling completely like me, which is exactly what you want from your everyday clothes.”

She told W magazine the dark indigo denim-on-denim "Canadian tuxedo" look was her favorite on set. It felt unexpectedly tough yet flattering. In day-to-day life, the actress noted she has shifted toward more tailored, fitted styles after years of hiding in exclusively baggy, oversized pieces.

“When your clothes fit right, you feel more present in your body,” she noted, touching on the campaign's core message of physical comfort translating to quiet confidence.

An artistic, vertically framed portrait showcases actress Sadie Sink leaning back effortlessly against a smooth white wall while posing for a Calvin Klein campaign. Her signature long, wavy ginger-red hair cascades loosely around her shoulders and face as she tilts her head slightly back, casting a soft, confident gaze directly toward the camera lens. She wears a minimal black Signature Satin Triangle Bra paired with unbuttoned, low-slung dark wash denim jeans, revealing a hint of black underwear straps over her hips. A delicate, thin gold chain necklace rests against her collarbone, providing a subtle accent to the clean, high-contrast composition. The bright, soft lighting highlights her toned midriff and emphasizes the casual, modern aesthetic of the shoot. — Actress Sadie Sink showcases a bold, minimalist look for the Calvin Klein Fall denim campaign. Aidan Zamiri

The multi-chapter rollout began last week with pop star Tate McRae. Her segment leaned heavily into athletic choreography and high-energy dance under different direction. Sink's chapter deliberately slows the pace, focusing instead on everyday confidence, quiet charisma, and personal style. The global launch covers retail storefronts, the brand site, social channels, and major outdoor billboard placements in cities like New York and Los Angeles.

One final celebrity chapter remains under wraps.

Fans reacted fast to the images and video clips across TikTok and X. Her signature red hair, poised editorial poses, and the nostalgic soundtrack drew quick shares and viral fan edits.

Light jokes about Jean Grey wearing grey jeans mixed with widespread praise for the casting, noting her evolution from a teen star into a high-fashion fixture who previously walked for Miu Miu and fronted Givenchy beauty. The early, obscured teaser had already sparked intense identification guesses before the full morning drop confirmed the rumors.

A behind-the-scenes photograph shows actress Sadie Sink posing during a photoshoot for InStyle magazine. She has long, wavy red hair and is sitting back on a brown, quilted sofa. She is wearing a black sheer lace bralette, a black leather jacket slouched off her shoulders, and loose-fitting, light-wash blue jeans. The shot is framed from behind a camera monitor on a tripod in the left foreground and behind the shoulder of a photographer on the right, creating a depth-of-field effect that focuses on her in the center. — Sadie Sink poses in a black lace bralette and leather jacket during a behind-the-scenes look. Calvin Klein/InStyle

This move perfectly fits Calvin Klein's long-standing pattern of pairing rising cultural talents with its stripped-back, authentic denim identity. For Sink, the partnership arrives amid a relentlessly busy stretch that spans acclaimed stage work, the looming finale of the Stranger Things saga, and fresh blockbuster territory. The jeans drop offers a stylish, grounded pause while her next major projects build momentum behind the scenes.

More campaign chapters and Marvel chapters both loom ahead.

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ZOYA MAHROOSH ZULFIQAR SADIE SINK CALVIN KLEIN AIDAN ZAMIRI

Sadie Sink Steps Into Calvin Klein's Fall Denim Spotlight

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